Who we are
Good Transformer exists to help businesses, charities, and cultural organisations navigate the profound changes AI is bringing to every industry. We bridge the gap between emerging AI technologies and real-world applications, ensuring organisations are not just prepared but positioned to thrive.
Good Transformer was founded by Patrick Hussey, a strategist, journalist, and consultant with a deep understanding of technology, media, and business transformation.
Patrick has worked with enterprise leaders like Google, SAP, Adobe, Microsoft, and Vodafone, as well as startups, cultural institutions, charities, and consumer brands. His expertise lies in AI strategy, thought leadership, and helping organisations harness technology for competitive advantage and meaningful change.
With a background in journalism—including contributions to Fast Company and The Guardian—he has spent his career translating complex technological shifts into clear, actionable insights.
AI for Everyone
AI will shape the future, but its development should not be left to a select few. The more people understand AI—how it works, its potential, and its risks—the better we can guide its evolution for the benefit of all. Good Transformer is built on the belief that preparing businesses, teams, and industries for AI isn’t just about staying competitive—it’s about ensuring AI develops in a way that is ethical, inclusive, and aligned with human needs. The more we engage with it, the better we can shape its impact.
Contact us
We’re here to help you take your first steps in AI.
Whether you have a project, a question or just need to know where to start, we’re here.